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Braddi

Objects worth owning

A small, growing collection of exceptionally designed things. Each one chosen for a reason, and shown with its flaws.

The first objects are being chosen

Braddi opens soon with its first selection. Leave your address and it arrives the day it is ready.

Weekly. Confirmed by email, one click to leave.

How Braddi chooses

Not the best of everything. The few things with a point.

About Braddi
  1. 01

    A reason, or it's out

    Most things are fine. Braddi is for the few with an idea of their own: a mechanism, a material, a decision someone fought for.

  2. 02

    Flaws included

    Every object here comes with what it costs you to own it. If we can't name a real drawback, we haven't looked hard enough.

  3. 03

    Sources, not vibes

    Every claim links to where it came from. Prices carry the date they were checked. We never pretend to have tested what we haven't.

The weekly letter

One email. A few objects worth owning.

Every week: what made the cut, why, and what it will cost you to live with. Nothing else.

Weekly. Confirmed by email, one click to leave.